Privacy policy
1) Introduction and contact details of the person responsible
1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we will inform you about how we handle your personal data when using our website. Personal data is all data that can be used to identify you personally.
1.2 The person responsible for data processing on this website, within the meaning of the General Data Protection Regulation (GDPR), is Heavy - Tuned GmbH, Seilschlagstr. 4 - 6, 31311 Uetze, Germany, Tel.: 051473990000, Fax: 051479749437, E-Mail: [email protected]. The person responsible for processing personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data.
1.3 The person responsible has appointed a data protection officer, who can be reached as follows: “IITR Datenschutz GmbH Dr. Sebastian Kraska Marienplatz 2 80331 Munich E-Mail: [email protected] Phone: 089-18917360"
2) Data collection when you visit our website
2.1 When using our website for informational purposes only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the site server (so-called “server log files”). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:
- Our visited website
- Date and time of access
- Amount of data sent in bytes
- Source/reference from which you came to the page
- Browser used
- Operating system used
- IP address used (if applicable: in anonymized form)
Processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or otherwise used. However , we reserve the right to check the server log files retrospectively should there be concrete evidence of illegal use.
2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to us), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string “https://” and the lock icon in your browser bar.
3) Hosting & content delivery network
3.1 AWS CloudFront
We use a content delivery network from the following provider: Amazon Web Services, Inc., 410 Terry Avenue North, Seattle, WA 98109, USA
This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers . The processing is carried out to protect our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 para. 1 lit. f DSGVO. We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
3.2 Cloudflare
We use a content delivery network from the following provider: Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA
This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers . The processing is carried out to protect our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 para. 1 lit. f DSGVO. We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
4) Cookies
To make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. Some of these cookies are automatically deleted after the browser is closed (so-called “session cookies”), some of these cookies remain on your device longer and allow page settings (so-called “persistent cookies”) to be saved. In the latter case, you can find out the storage period in the cookie settings overview of your web browser.
If individual cookies used by us also process personal data, the processing is carried out in accordance with Art. 6 para. 1 lit. b DSGVO either to carry out the contract, in accordance with Art. 6 para. 1 lit. a DSGVO in the event of consent given, or in accordance with Art. 6 para. 1 lit. f DSGVO to protect our legitimate interests in the best possible functionality of the website and in a customer-friendly and effective design of the page visit.
You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or exclude the acceptance of cookies for specific cases or in general.
Please note that if you do not accept cookies, the functionality of our website may be limited.
5) Contact
5.1 Brevo
We use the services of the following provider for review reminders: Brevo GmbH, Köpenicker Str. 126, 10179 Berlin, Germany
Only on the basis of your express consent in accordance with Art. 6 (1) (a) GDPR, will we transfer your email address and, if applicable, further customer data to the provider so that they can contact you by email with a review reminder.
You can revoke your consent at any time with effect for the future vis-à-vis us or the provider.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
5.2 ShopVote
We use the services of the following provider for review reminders: Blickreif GmbH, Schulstraße 46, 80634 Munich, Germany
Only on the basis of your express consent in accordance with Art. 6 (1) (a) GDPR, will we transfer your email address and, if applicable, further customer data to the provider so that they can contact you by email with a review reminder.
You can revoke your consent at any time with effect for the future vis-à-vis us or the provider.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
5.3 Trustpilot
We use the services of the following provider for review reminders: Trustpilot A/S, Pilestræde 58, 1112 Copenhagen, Denmark
Only on the basis of your express consent in accordance with Art. 6 (1) (a) GDPR, will we transfer your email address and, if applicable, further customer data to the provider so that they can contact you by email with a review reminder.
You can revoke your consent at any time with effect for the future vis-à-vis us or the provider.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
5.4 Greyhound
We use the following provider's email ticketing system to process customer inquiries: GREYHOUND Software GmbH & Co. KG, Segelfliegerweg 53, 49324 Melle, Germany.
If you make contact requests via email via our website, these are stored and organized in the ticket system to enable chronological processing and improve the service experience. You can always see the current status of the processing of your request via the individually assigned ticket number.
For the organization and processing of inquiries, personal data is collected according to the scope of their provision, but in any case surname, first name and e-mail address, transmitted to the provider, stored and read out there.
The legal basis for processing this data is our legitimate interest in designing our customer service efficiently, answering your request as quickly as possible and optimising our range of services in accordance with Art. 6 (1) (f) GDPR.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
5.5 When you contact us (e.g. via contact form or e-mail), personal data is processed — exclusively for the purpose of processing and answering your request and only to the extent necessary for this purpose.
The legal basis for processing this data is our legitimate interest in answering your request in accordance with Art. 6 para. 1 lit. f DSGVO. If your contact is aimed at a contract, the additional legal basis for processing is Art. 6 (1) ( b) GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter in question has been finally clarified and provided that there are no legal storage obligations to the contrary.
6) Data processing when opening a customer account
In accordance with Art. 6 (1) lit. b GDPR, personal data will continue to be collected and processed to the extent necessary if you provide it to us when opening a customer account. You can find out which data is required to open an account from the input mask of the corresponding form on our website.
Your customer account can be deleted at any time and can be done by sending a message to the above address of the person responsible. After deleting your customer account, your data will be deleted, provided that all contracts concluded through it have been completed in full, there are no legal retention periods and there is no legitimate interest on our part in continuing to store it.
7) Use of customer data for direct advertising
7.1 Signing up for our email newsletter
If you sign up for our e-mail newsletter, we will send you regular information about our offers. The only mandatory information for sending the newsletter is your email address. Providing further data is voluntary and will be used to address you personally. To send newsletters, we use the so-called double opt-in process, which ensures that you will not receive newsletters until you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the email address provided.
By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 para. 1 lit. a DSGVO. In doing so, we save your IP address registered by the Internet Service Provider (ISP) as well as the date and time of registration so that we can understand any misuse of your e-mail address at a later date. The data we collect when registering for the newsletter is used strictly for a specific purpose.
You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending an appropriate message to the person responsible named above. After you have unsubscribed, your email address will be immediately deleted from our newsletter mailing list, unless you have expressly consented to further use of your data or we reserve the right to use your data for any additional purposes that are permitted by law and about which we will inform you in this statement.
7.2 Brevo
Our e-mail newsletters and other promotional e-mail communication are sent via this provider: Brevo GmbH, Köpenicker Str. 126, 10179 Berlin, Germany.
Based on our legitimate interest in effective and user-friendly email marketing, we will share the data provided when you register with this provider in accordance with Art. 6 (1) (f) GDPR so that they can send emails on our behalf.
We reserve the right, exclusively on the basis of your express consent in accordance with Art. 6 (1) lit. a GDPR, to carry out a statistical evaluation of the success of email campaigns using web beacons or tracking pixels in the emails sent, which can measure opening rates and specific interactions with the content of the newsletter. Device information (e.g. time of access, IP address, browser type and operating system) is also collected and evaluated, but not combined with other data sets.
You can revoke your consent to email tracking at any time with effect for the future.
We have concluded an order processing contract with the provider, which protects the data of our site visitors and prohibits it from being passed on to third parties.
8) Data processing for order processing
8.1 Insofar as necessary for contract processing for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Article 6 (1) (b) GDPR.
If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we will process the contact data you provide when ordering (name, address, email address) in order to personally inform you about upcoming updates within the legally prescribed period, within the scope of our legal information obligations in accordance with Art. 6 (1) lit. c GDPR, by appropriate means of communication (such as post or email). Your contact details will be used strictly for the purpose of notifying you of updates we have owed and will only be processed for this purpose by us to the extent necessary for the respective information.
To process your order, we also work with the following service provider (s), who support us in whole or in part in the execution of concluded contracts. Certain personal data is transferred to these service providers in accordance with the following information.
8.2 We work with external shipping partners to fulfill our contractual obligations to you. We will share your name, delivery address and, if necessary for delivery, your telephone number with a shipping partner selected by us exclusively for the purpose of delivering goods under Article 6 (1) (b) GDPR.
8.3 PlentyOne
We use the following provider for order processing: plentyOne GmbH, Johanna-Wäscher-Straße 7, 34131 Kassel, Germany
Your name, address and, if applicable, other personal data will be passed on to the provider in accordance with Article 6 (1) (b) GDPR exclusively for the purpose of processing the online order. Your data will only be passed on if this is actually necessary to process the order.
8.4 Printful
We use the following provider for order processing: Printful, Inc. 11025 Westlake Drive, Charlotte, NC 28273, USA
Name, address and, if applicable, other personal data will be passed on to the provider in accordance with Article 6 (1) (b) GDPR exclusively for the purpose of processing the online order. Your data will only be passed on if this is actually necessary to process the order.
For the transmission of data to the USA, the provider relies on standard contractual clauses from the European Commission, which are intended to ensure compliance with the European level of data protection.
8.5 Transfer of personal data to shipping service providers
- DHL
We use the following provider as a transport service provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany
We will share your email address and/or telephone number with the provider in accordance with Art. 6 (1) lit. a GDPR before delivery of the goods for the purpose of coordinating a delivery date or notification of delivery, provided that you have given your express consent during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to the provider for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The transfer will only take place if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with the provider in advance or to notify the delivery.
The consent can be withdrawn at any time with effect for the future vis-à-vis the person responsible named above or vis-à-vis the provider .
- DHL Express
We use the following provider as a transport service provider: DHL Express Germany GmbH, Heinrich-Brüning-Str. 5, 53113 Bonn, Germany
We will share your email address and/or telephone number with the provider in accordance with Art. 6 (1) lit. a GDPR before delivery of the goods for the purpose of coordinating a delivery date or notification of delivery, provided that you have given your express consent during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to the provider for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The transfer will only take place if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with the provider in advance or to notify the delivery.
The consent can be withdrawn at any time with effect for the future vis-à-vis the person responsible named above or vis-à-vis the provider .
8.6 Use of payment service providers (payment services)
- Apple Pay
If you choose the “Apple Pay” payment method from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment is processed via the “Apple Pay” function on your device operated with iOS, watchOS or macOS by debiting a payment card stored with “Apple Pay”. Apple Pay uses security features that are built into your device's hardware and software to protect your transactions. Approving a payment therefore requires you to enter a code you have previously set and verify it using the “Face ID” or “Touch ID” function on your device.
For the purpose of payment processing, the information you provide during the ordering process, together with the information about your order, will be passed on to Apple in encrypted form. Apple then re-encrypts this data with a developer-specific key before the data is transmitted to the payment service provider of the payment card stored in Apple Pay to process the payment. The encryption ensures that only the website through which the purchase was made can access the payment data. After the payment is made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm payment success.
If personal data is processed during the described transfers, the processing is carried out exclusively for the purpose of payment processing in accordance with Article 6 (1) (b) GDPR.
Apple stores anonymized transaction information, including the approximate purchase amount, the approximate date and time , and whether the transaction was completed successfully. Anonymization completely excludes any personal reference. Apple uses the anonymized data to improve “Apple Pay” and other Apple products and services.
When you use Apple Pay on your iPhone or Apple Watch to complete a purchase you made using Safari on Mac, the Mac and authorization device communicate on Apple's servers over an encrypted channel. Apple doesn't process or store any of this information in a format that identifies you. You can turn off the ability to use Apple Pay on your Mac in your iPhone settings. Go to Wallet & Apple Pay and turn off “Allow Payments on Mac.”
You can find more information about Apple Pay's data protection at the following Internet address: https://support.apple.com
/HT203027
One or more online payment methods from the following provider are available on this website: Billie GmbH, Charlottenstraße 4, 10969 Berlin, Germany
If you choose a payment method from the provider that you pay in advance (such as credit card payment), the payment details you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to them in accordance with Art. 6 (1) lit. b GDPR. In this case, your data will only be passed on for the purpose of processing payments with the provider and only to the extent necessary for this.
When choosing a payment method that the provider pays in advance (such as purchase by invoice or installment or direct debit), you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, data on an alternative means of payment, if applicable) during the ordering process.
In order to protect our legitimate interest in determining the solvency of our customers, we forward this data to the provider for the purpose of a credit check in accordance with Article 6 (1) (f) GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experiences), the provider checks whether the payment option you have selected can be granted with regard to payment and/or bad debt risks.
In addition to internal provider criteria in accordance with Art. 6 (1) lit. f GDPR, identity and credit information from the following credit agencies may also be included in the decision process as part of the application review:
- Creditreform Berlin Wolfram KG, Karl-Heinrich-Ulrichs-Strasse 1, 10787 Berlin, Germany
- Creditreform Boniversum GmbH, Hammfelddamm 13, 41460 Neuss, Germany
- SCHUFA Holding AG, Kormoranweg 5, 65201 Wiesbaden, Germany
- Euler Hermes Germany, Friedensallee 254, 22763 Hamburg, Germany
The credit report may include probability values (so-called score values). Insofar as score values are included in the results of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, is included in the calculation of score values.
You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary to process payment in accordance with the contract.
- Klarna
One or more online payment methods from the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden
If you choose a payment method from the provider that you pay in advance (such as credit card payment), the payment details you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to them in accordance with Art. 6 (1) lit. b GDPR. In this case, your data will only be passed on for the purpose of processing payments with the provider and only to the extent necessary for this.
When choosing a payment method that the provider pays in advance (such as purchase by invoice or installment or direct debit), you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, data on an alternative means of payment, if applicable) during the ordering process.
In order to protect our legitimate interest in determining the solvency of our customers, we forward this data to the provider for the purpose of a credit check in accordance with Article 6 (1) (f) GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experiences), the provider checks whether the payment option you have selected can be granted with regard to payment and/or bad debt risks.
In addition to internal provider criteria in accordance with Art. 6 (1) lit. f GDPR, identity and credit information from the following credit agencies may also be included in the decision process as part of the application review:
https://cdn.klarna.com
The credit report may include probability values (so-called score values). Insofar as score values are included in the results of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, is included in the calculation of score values.
You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary to process payment in accordance with the contract.
- Mollie
One or more online payment methods from the following provider are available on this website: Mollie B.V., Keizersgracht 313, 1016 EE Amsterdam, the Netherlands
If you choose a payment method from the provider that you pay in advance (such as credit card payment), the payment details you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to them in accordance with Art. 6 (1) lit. b GDPR. In this case, your data will only be passed on for the purpose of processing payments with the provider and only to the extent necessary for this.
- PayPal
One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg
If you choose a payment method from the provider that you pay in advance, the payment details you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to them in accordance with Art. 6 (1) (b) GDPR. In this case, your data will only be passed on for the purpose of processing payments with the provider and only to the extent necessary for this.
When choosing a payment method for which we pay in advance, you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, if applicable, data on an alternative means of payment) during the ordering process.
In order to protect our legitimate interest in determining your solvency in such cases, we will forward this data to the provider for the purpose of a credit check in accordance with Article 6 (1) (f) GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experiences), the provider checks whether the payment option you have selected can be granted with regard to payment and/or bad debt risks.
The credit report may include probability values (so-called score values). Insofar as score values are included in the results of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, is included in the calculation of score values.
You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary to process payment in accordance with the contract.
- PayPal checkout
This website uses PayPal Checkout, an online payment system from PayPal, which consists of PayPal's own payment methods and local payment methods from third parties.
When paying via PayPal, credit card via PayPal, direct debit via PayPal or — if offered — “Pay later” via PayPal, we will pass on your payment details to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”), as part of payment processing. The transfer is carried out in accordance with Art. 6 (1) lit. b GDPR and only to the extent necessary for payment processing.
PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or — if offered — “Pay later” via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 (1) lit. f DSGVO on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit check with regard to the statistical probability of default for the purpose of deciding whether to provide the respective payment method. The credit report may include probability values (so-called score values). Insofar as score values are included in the results of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, is included in the calculation of score values. You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary to process payment in accordance with the contract.
If the PayPal payment method “purchase on account” is available and selected, your payment details will first be sent to PayPal in preparation for payment, whereupon PayPal will forward them to Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin (“Ratepay”) to process the payment. The legal basis in each case is Art. 6 para. 1 lit. b DSGVO. In this case, RatePAY carries out an identity and credit check in its own name to determine solvency in accordance with the principle already mentioned above and passes on your payment data to credit agencies on the basis of the legitimate interest in establishing solvency in accordance with Art. 6 (1) lit. f DSGVO. A list of credit agencies that Ratepay can use can be found here: https://www.ratepay.com /legal-payment-creditagencies/
When using the payment method of a local third-party provider, your payment details will first be passed on to PayPal in preparation for payment in accordance with Art. 6 para. 1 lit. b DSGVO. Depending on your selection of an available local payment method, PayPal will then transfer your payment details to the appropriate provider in order to process the payment in accordance with Art. 6 (1) lit. b GDPR:
- Apple Pay (Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland)
- Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland)
- iDEAL (Currence Holding BV, Beethovenstraat 300 Amsterdam, The Netherlands)
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
- blik (Polski Standard Płatności sp. z o.o., ul. Czerniakowska 87A, 00-718 Warsaw, Poland)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2 1200 Vienna, Austria)
- MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, France)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznań, Poland)
For further data protection information, please see PayPal's privacy policy: https://www.paypal.com
8.7 Electronic cancellation function for distance selling contracts
Consumers who conclude contracts on this website that have a statutory right of withdrawal have the option of declaring their withdrawal via an electronic withdrawal function in accordance with the applicable cancellation provisions.
When using the revocation function, in addition to information to identify the contract to be withdrawn, other personal information such as the consumer's first and last name and email address must be provided or confirmed.
This information is collected and transmitted to us in accordance with Article 6 (1) (b) GDPR and only to the extent necessary for the proper processing of the revocation. Also on the basis of Art. 6 (1) lit. b GDPR, the personal data provided will be used to confirm receipt of the revocation declaration by e-mail. Another legal basis for processing is Art. 6 para. 1 lit. c DSGVO. We are required by law to provide an electronic cancellation function for paid consumer distance selling contracts.
9) Online marketing
Google AdSense
This website uses Google AdSense, a web advertising service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google AdSense uses so-called cookies, i.e. text files that are stored on your computer and enable an analysis of your use of the website. In addition, Google AdSense also uses so-called “web beacons” (small invisible graphics) to collect information, through the use of which simple actions such as visitor traffic on the website can be recorded, collected and evaluated. The information generated by the cookie and/or web beacon (including your IP address) about your use of this website is usually transferred to a Google server and stored there. This may also result in transmission to Google LLC's servers in the USA.
Google uses the information obtained in this way to evaluate your usage behavior with regard to AdSense ads . The IP address transmitted by your browser as part of Google AdSense will not be combined with other data from Google . The information collected by Google may be transferred to third parties if required by law and/or if third parties process this data on behalf of Google. All processing described above, in particular the reading of information on the device used via cookies and/or web beacons, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a DSGVO. Without this consent, the use of Google AdSense will not be used during your visit to the site.
You can revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
Google's privacy policy can be viewed here: https://www.google.de
10) Web analysis services
10.1 Google Analytics 4
This website uses Google Analytics 4, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables an analysis of your use of our website.
By default, when you visit the website, Google Analytics sets 4 cookies, which are stored as small text modules on your device and collect certain information. The scope of this information also includes your IP address, which, however, is abbreviated by Google by the last digits to exclude direct personal identification.
The information is transferred to Google servers and further processed there. Transfers to Google LLC based in the USA are also possible.
Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide other services related to website activity and Internet usage. The abbreviated IP address transmitted and abbreviated by your browser as part of Google Analytics will not be combined with other data from Google. The data collected when using Google Analytics 4 is stored for a period of two months and then deleted.
All processing described above, in particular the setting of cookies on the device used, will only take place if you have given us your express consent in accordance with Art. 6 para. 1 lit. a DSGVO. Without your consent, Google Analytics 4 will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service using the “cookie consent tool” provided on the website.
We have concluded an order processing agreement with Google, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
You can find more legal information about Google Analytics 4 at https://business.safety.google
Demographic characteristics
Google Analytics 4 uses the special “demographic characteristics” function and can use it to generate statistics that make statements about the age, gender and interests of site visitors. This is done by analyzing advertising and information from third parties. This makes it possible to identify target groups for marketing activities . However, the collected data cannot be attributed to a specific person and is deleted after storage for a period of two months.
Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to create cross-device reports. If you have activated personalized ads and linked your devices to your Google account, Google can, subject to your consent to use Google Analytics in accordance with Art. 6 (1) lit. a GDPR, analyze your usage behavior across devices and create database models, including for cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to stop cross-device analysis, you can turn off the “Personalized Advertising” feature in your Google account settings. Follow the instructions on this page: https://support.google.com
UserIDs
As an extension to Google Analytics 4, the “UserIDs” function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 (1) (a) GDPR, have set up an account on this website and log in with this account on various devices, your activities, including conversions, can be analyzed across devices.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
10.2 Cloudflare Web Analytics
This website uses the web analysis service of the following provider: Cloudflare, Inc., 101 Townsend St. San Francisco, CA 94107, USA
With the help of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymized visitor data, including information about the device used, such as the IP address and browser information, in order to evaluate them for statistical analysis of usage behavior on our website and to create pseudonymized usage profiles. Among other things, it is possible to evaluate movement patterns (so-called heat maps), which show the duration of page visits and interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). Pseudonymization generally precludes direct personal identification. There will be no combination with clear data about you collected in any other way.
All processing described above, in particular the reading or storage of information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 (1) lit. a DSGVO. You can revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
10.3 Google Tag Manager
This website uses “Google Tag Manager,” a service from the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: “Google”).
Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and being able to calibrate, control and link them to conditions via a uniform user interface. Google Tag Manager itself does not store or read out any information on user devices. The service also does not carry out any independent data analyses. However, when the page is accessed, Google Tag Manager transfers your IP address to Google and may store it there. Transmission to Google LLC. servers in the USA is also possible.
This processing will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. Without this consent, Google Tag Manager will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
You can find more legal information about Google Tag Manager at https://policies.google.com
10.4 PayPal Marketing Solutions
This website uses the web analysis service of the following provider: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg
With the help of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymized visitor data, including information about the device used, such as the IP address and browser information, in order to evaluate them for statistical analysis of usage behavior on our website and to create pseudonymized usage profiles. Among other things, it is possible to evaluate movement patterns (so-called heat maps), which show the duration of page visits and interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). Pseudonymization generally precludes direct personal identification. There will be no combination with clear data about you collected in any other way.
All processing described above, in particular the reading or storage of information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 (1) lit. a DSGVO. You can revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
10.5 Using Smarketer FAST Tracking
We use technologies from Smarketer GmbH (Salzufer 8, 10587 Berlin, “Smarketer”) on our website.
Data processing is used for the purpose of analysis and to establish a connection between a click on an advertisement and an action by you, such as a purchase. This can be used to determine the success of an advertisement. For this purpose, data is collected and stored. Among other things, the following information may be collected: currency, time of purchase, ClickID, information about the browser and operating system you are using, date and time of visit, time zone, referrer URL (website from which you accessed our website). User profiles can be created from this data under a pseudonym. The data collected using Smarketer technologies will not be used to personally identify the visitor to this website and will not be combined with personal data about the bearer of the pseudonym without the separate consent of the person concerned.
There is no use of cookies or comparable technologies. Your personal data is processed on the basis of Art. 6 (1) lit. f DSGVO out of our overriding legitimate interest in ensuring the optimal functionality of the website and the user-friendly and effective design of our offerings and the design of our advertising material .
For reasons arising from your particular situation, you have the right to object to this processing of personal data concerning you at any time.
For more information about Smarketer's functionality and privacy, please visit https://www.smarketer.de/datenschutzerklaerung/.
11) Retargeting/remarketing and conversion tracking
11.1 Meta pixels
Within our online offering, we use the “Meta Pixel” service from the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland (“Meta”).
If you click on an ad we place on Facebook and/or Instagram, a parameter is added to the URL of our linked page using “Meta Pixel”. After redirection, this URL parameter is then entered into the user's browser by a cookie that our linked site sets itself.
On the one hand, this makes it possible for Meta to identify visitors to our online offering as a target group for the display of ads (so-called “ads”). Accordingly, we use the service to display the Facebook and/or Instagram ads placed by us only to users who have also shown an interest in our online offerings or who have certain characteristics (e.g. interests in certain topics or products, which are determined on the basis of the websites visited), which we transmit to Meta (so-called “custom audiences”).
On the other hand, the “Meta Pixel” can be used to determine whether users were redirected to our website after clicking on an advertisement and what execution actions they take there (so-called “conversion tracking”).
The data collected is anonymous to us and therefore does not allow us to draw any conclusions about the identity of the users. However, the data is stored and processed by Meta so that a connection to the respective user profile is possible and Meta can use the data for its own advertising purposes.
All processing described above, in particular the setting of cookies to read information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 (1) lit. a DSGVO . You can revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
The information generated by Meta is usually transferred to a Meta server and stored there; in this context, it may also be transferred to Meta Platforms Inc. servers in the USA.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
11.2 Google Ads Remarketing
This website uses retargeting technology from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
For this purpose, Google sets a cookie in your browser, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. Any further data processing will only take place if you have agreed with Google that your Internet and app browsing history will be linked by Google to your Google account and information from your Google account will be used to personalize ads that you view on the web. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. To do this, Google temporarily links your personal data with Google Analytics data to create target groups. When using Google Ads Remarketing, personal data may also be transferred to Google LLC's servers in the USA.
All processing described above, in particular the setting of cookies to read information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 (1) lit. a DSGVO . Without this consent, retargeting technology will not be used during your visit to the site.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
You can find more information about Google's privacy policy here: https://business.safety.google
11.3 Google Ads conversion tracking
This website uses the online advertising program “Google Ads” and, as part of Google Ads, conversion tracking from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use Google Ads to draw attention to our attractive offers on external websites using advertising material (so-called Google Adwords). With reference to the data from the advertising campaigns, we can determine how successful the individual advertising measures are. Our aim is to show you advertising that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of the advertising costs incurred.
The conversion tracking cookie is set when a user clicks on an ads ad placed by Google. Cookies are small text files that are stored on your device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked via the websites of Google Ads customers. The information collected using the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that personally identifies users. As part of the use of Google Ads, personal data may also be transferred to Google LLC.'s servers in the USA.
All processing described above, in particular the setting of cookies to read information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 (1) lit. a DSGVO . You can revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
Please note that certain functions of this website may not be able to be used or may only be used to a limited extent if you have deactivated the use of cookies. Google's privacy policy can be viewed here: https://business.safety.google
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
12) Page functionalities
12.1 YouTube
This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
Data can also be transmitted to: Google LLC., USA
When you visit a page on our website that contains such a plugin, your browser connects directly to the provider's servers to load the plug-in. In doing so, certain information, including your IP address, is transmitted to the provider.
If the playback of embedded videos is started via the plug-in, the provider also uses cookies to collect information about user behavior, create playback statistics and prevent abusive behavior.
If you are logged into a user account with the provider during your visit to the site, your data will be assigned directly to your account when you click on a video. If you do not want to be associated with your account, you must log out before pressing the play button.
All of the above processing, in particular the setting of cookies to read information on the device used, will only take place if you have given us your express consent in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future by deactivating this service via the “cookie consent tool” provided on the website.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
12.2 ShopVote graphics
To display external customer reviews and/or an externally awarded quality mark, graphic elements from the following provider are integrated on our website: Blickreif GmbH, Schulstraße 46, 80634 Munich, Germany.
When you visit a page on our website that contains such graphic elements, your browser connects directly to the provider's servers in order to load the elements properly. In doing so, certain browser information, including your IP address, is transmitted to the provider.
If personal data is also processed in the process, this is done in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in the optimal marketing of our offer and the appealing design of our website.
12.3 TrustPilot
To display external customer reviews and/or an externally awarded quality mark, graphic elements from the following provider are integrated on our website: Trustpilot A/S, Pilestræde 58, 1112 Copenhagen, Denmark.
When you visit a page on our website that contains such graphic elements, your browser connects directly to the provider's servers in order to load the elements properly. In doing so, certain browser information, including your IP address, is transmitted to the provider.
If personal data is also processed in the process, this is done in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in the optimal marketing of our offer and the appealing design of our website.
12.4 - Cloudflare Turnstile
We use the CAPTCHA service from the following provider on this website: Cloudflare, Inc., 101 Townsend St. San Francisco, CA 94107, USA
The service checks whether an input is made by a natural person or misused through machine and automated processing, and blocks spam, DDoS attacks and similar automated malicious access. To ensure that an action is taken by a human and not by an automated bot, Cloudflare Turnstile collects the IP address of the device used, identification data of the type of browser and operating system used, and the date and duration of the visit and transmits these to the provider's servers for evaluation.
The legal basis is our legitimate interest in establishing individual responsibility on the Internet and in preventing misuse and spam in accordance with Article 6 (1) (f) GDPR.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
- Google reCAPTCHA
We use the CAPTCHA service from the following provider on this website: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.
Data can also be transmitted to: Google LLC, USA. Fonts downloaded from the Internet are used by Google to visually design the captcha window. This does not process any further information than that mentioned above, which has already been transferred to Google via the reCAPTCHA functionality.
The service checks whether an input is made by a natural person or misused through machine and automated processing, and blocks spam, DDoS attacks and similar automated malicious access. To ensure that an action is carried out by a human and not by an automated bot, the provider collects the IP address of the terminal device used, identification data of the type of browser and operating system used, and the date and duration of the visit and transmits these to the provider's servers for evaluation. This may use cookies, i.e. small text files that are stored in the device's browser.
If the processing described above is based on cookies , these will only be set if you have given us your express consent in accordance with Article 6 (1) ( a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
If the processing described above is carried out without the use of cookies, the legal basis is our legitimate interest in establishing individual responsibility on the Internet and preventing misuse and spam in accordance with Art. 6 para. 1 lit. f DSGVO.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
13) Tools and miscellaneous
13.1 AccountOne
We use the cloud-based accounting software service from the following provider to handle accounting: AccountOne GmbH, Fördepromenade 4d, 24944 Flensburg, Germany
The provider processes incoming and outgoing invoices as well as, if applicable , our company's bank transactions in order to automatically record invoices, match them to transactions and create financial accounting from them in a partially automated process.
If personal data is also processed in this process, the processing is carried out on the basis of our legitimate interest in efficiently organizing and documenting our business transactions in accordance with Art. 6 para. 1 lit. f DSGVO.
13.2 Cookie consent tool
This website uses a so-called “cookie consent tool” to obtain effective user consent for cookies and cookie-based applications that require consent. When you view the page, the “cookie consent tool” is displayed in the form of an interactive user interface, on which you can give consent to certain cookies and/or cookie-based applications by ticking the box. By using the tool, all cookies/services that require consent will only be loaded if you give appropriate consent by ticking the box. This ensures that such cookies are only set on your respective device if you have given your consent.
The tool sets technically necessary cookies to save your cookie preferences. Personal user data is generally not processed here.
If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and therefore in the legally compliant design of our website.
Another legal basis for processing is Article 6 (1) (c) GDPR. As the person responsible, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.
If necessary, we have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
You can find more information about the operator and the settings options of the cookie consent tool directly in the corresponding user interface on our website.
13.3 Cloudflare
For security purposes, this website uses the service of the following provider: Cloudflare, Inc., 101 Townsend St. San Francisco, CA 94107, USA.
The provider protects the website and the associated IT infrastructure against unauthorised third-party access, cyber attacks, and viruses and malware. We collect users' IP addresses and, if applicable, other data about your behavior on our website (in particular URLs and header information accessed) in order to identify and prevent illegitimate page views and threats. The recorded IP address is compared with a list of known attackers. If the recorded IP address is recognized as a security risk, the provider can automatically block it from accessing the site. The information collected in this way is transferred to a provider's server and stored there.
The described data processing is carried out in accordance with Article 6 (1 ) (f) GDPR on the basis of our legitimate interests in protecting the website against harmful cyber attacks and in maintaining structural and data integrity and security.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
14) Rights of the person concerned
14.1 The applicable data protection law grants you the following data subject rights (rights of information and intervention) vis-à-vis us as the person responsible for the processing of your personal data, with reference to the stated legal basis for the respective conditions for exercise:
- right to information in accordance with Art. 15 GDPR;
- right to rectification in accordance with Article 16 GDPR;
- right to deletion in accordance with Art. 17 GDPR;
- right to restrict processing in accordance with Article 18 GDPR;
- right to be informed in accordance with Article 19 GDPR;
- the right to data portability in accordance with Article 20 GDPR;
- Right to withdraw consent granted in accordance with Article 7 (3) GDPR;
- Right to lodge a complaint in accordance with Art. 77 GDPR.
14.2 RIGHT OF OBJECTION
IF, AS PART OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.
IF YOU EXERCISE YOUR RIGHT OF OBJECTION, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE REASONS FOR THE PROCESSING THAT OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT OF OBJECTION, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.
15) Duration of storage of personal data
The duration of storage of personal data is determined on the basis of the respective legal basis, the purpose of processing and — if applicable — additionally on the basis of the respective legal storage period (e.g. commercial and tax retention periods).
When processing personal data on the basis of express consent in accordance with Article 6 (1) (a) GDPR, the data concerned will be stored until you withdraw your consent .
If there are legal storage periods for data that is processed as part of legal or similar obligations on the basis of Art. 6 (1) lit. b GDPR, this data is routinely deleted after the retention periods have expired, provided that they are no longer required to fulfill or initiate a contract and/or we have no legitimate interest in continuing to store them.
When processing personal data on the basis of Article 6 (1) lit. f GDPR, this data will be stored until you exercise your right of objection under Article 21 (1) GDPR, unless we can demonstrate compelling legitimate reasons for processing that outweigh your interests, rights and freedoms, or the processing is for the establishment, exercise or defense of legal claims.
When processing personal data for the purpose of direct marketing on the basis of Article 6 (1) (f) GDPR, this data will be stored until you exercise your right of objection in accordance with Article 21 (2) GDPR.
Unless otherwise stated in the other information in this statement about specific processing situations, stored personal data will otherwise be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.
Last update: 15.06.2026